News and Events

Get ready to experience the excitement of driving like never before with the completely redesigned 2026 Honda Prelude, coming soon to East Coast Honda in Myrtle Beach, SC. This iconic sports coupe is set to make a triumphant return to the Honda brand's lineup, bringing with it a fresh design, exhilarating performance, and modern technology. The 2026 Honda Prelude marks the beginning of a new chapter for this legendary nameplate.

If you’re shopping for a rugged yet refined SUV here in Myrtle Beach and the Grand Strand area, you’ll want to consider how the 2026 Honda Passport TrailSport Elite stacks up against a key competitor: the 2025 Toyota 4Runner TRD Off Road Premium.

The Honda Accord, one of America's favorite mid-size sedans, continues to evolve and improve with each new model year. As we look ahead to the 2026 Honda Accord, let's explore how the sedan compares to the 2025 version and what exciting updates you can expect. Both the new Honda Accord and the Honda Accord Hybrid are destined to revitalize your commute. The 2026 Honda Accord is coming soon to East Coast Honda, and several 2025 models are in stock.

The 2026 Honda Passport is built for drivers who crave capability, style, and comfort — whether you’re cruising Myrtle Beach streets or heading off the beaten path. With multiple trim levels, Honda offers choices to suit every lifestyle, from practical daily driving to rugged off-road adventures. At East Coast Honda, we’re here to break down each trim level so you can find the perfect Passport for you.

Your Honda was built to deliver years of reliability, safety, and performance — but even the most dependable vehicles need proper care to stay at their best. The secret to keeping your car running smoothly for the long haul? Routine maintenance at a Honda Certified Service Center. At East Coast Honda in Myrtle Beach, our factory-trained technicians know your Honda inside and out. From oil changes to brake inspections, we help you protect your investment and enjoy worry-free driving for years to come.

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At East Coast Honda, we believe a vehicle isn’t just about looks, performance, or features — it’s about how well it keeps you and your loved ones safe. Honda’s ongoing dedication to safety shines through when you look at the awards and top safety designations earned across its lineup in 2024 and 2025. Read on to see which Honda models have stood out — and why these honors matter for you as a driver in Myrtle Beach and beyond.

Long highway drives and heavy traffic can be stressful — constantly adjusting your speed, braking, and accelerating to match the flow of vehicles around you. That’s why Honda has equipped many of its vehicles with Adaptive Cruise Control (ACC), a feature within the Honda Sensing® safety suite that makes driving safer, easier, and more enjoyable.

Safety is always a top priority when it comes to choosing a new vehicle, and Honda continues to lead the way with innovative driver-assist technology. One of the most advanced safety features available on new Honda vehicles is the Collision Mitigation Braking System™ (CMBS™). Designed to help prevent or reduce the severity of frontal collisions, CMBS™ gives Myrtle Beach drivers greater confidence and peace of mind behind the wheel.

Buying your first car is an exciting milestone — but it can also feel overwhelming. With so many options on the market, first-time buyers want a vehicle that’s reliable, affordable, safe, and built to last. That’s where Honda stands out. At East Coast Honda in Myrtle Beach, we help first-time car buyers find the perfect Honda that balances value, dependability, and peace of mind.

When you choose a Honda, you’re choosing exceptional quality, advanced safety, and American craftsmanship. Many Honda vehicles are proudly manufactured in the USA, combining precision engineering with innovative safety features to deliver peace of mind on every drive. At East Coast Honda in Myrtle Beach, we’re proud to offer a wide range of these vehicles so our customers can enjoy both reliability and safety at every turn.