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ABOUT EAST COAST HONDA

Welcome to our new website!

We have a strong and committed sales staff with many years of experience satisfying our customers' needs. Feel free to browse our inventory online, request more information about vehicles, set up a test drive or inquire about financing!

If you don't see what you are looking for, click on CarFinder, fill out the form, and we will let you know when vehicles arrive that match your search! Or if you would rather discuss your options with our friendly sales staff, click on Directions for interactive driving directions and other contact information. We look forward to serving you!

East Coast Honda began in 1998 after the franchise was purchased from the former operator, Bob Bible.  In 2001 East Coast moved from 3rd Avenue to its new home on Hwy 17 By-Pass.  After a long hiatus, Volkswagen returned to the Grand Strand and East Coast Volkswagen opened up right next to East Coast Honda in 2002.
 
We take great pride in our organization, our dealerships and our employees.  The Apex Automotive Group has built a reputation on providing courteous and honest service.  We try very hard to insure every customer's experience is rewarding before, during and after the sale.  

East Coast Honda proudly sells the Honda Civic, Fit, Accord, Pilot, Odyssey, CRV,  Civic Hybrid, Ridgeline and Insight vehicles.  Come see us today!  We'll help get you into the vehicle you want today.

The Apex Automotive Group operates five dealerships in South Carolina - Piedmont Honda, Piedmont Chrysler Jeep Dodge and Piedmont Nissan in Anderson South Carolina; and East Coast Honda and East Coast Volkswagen in Myrtle Beach, South Carolina.  We are a privately owned company with over 200 employees and we sell new and used cars, trucks and SUV's in the following communities; Myrtle Beach, North Myrtle Beach, Surfside Beach, Georgetown, Murrells Inlet, Pawleys Island, Andrews, Lake City, Pine Island, Briarcliff Acres, Hammond, Hickory Grove, Conway, Homewood, Allen, Adrian, Baxter Forks, Bayboro, Poplar Hill, Baker Crossroads, Harry, Cool Spring, Jonestown, Tompkins, Jordanville, Forney, Brownway, Canon Hill, Dongola, Toddville, Red Hill, Brittons Neck, Dog Bluff, Marion, Mullins, Tabor City, Whiteville, Mullins, Latta, Florence, Lake City and Timmonsville, SC.
 

More About East Coast Honda - a Myrtle Beach New & Used Honda Dealership

East Coast Honda offers many automotive products and services to our Myrtle Beach area customers. From quality new Honda vehicles to used cars, we know anyone looking for a vehicle in Myrtle Beach will likely find what they want at our dealership. We carry a comprehensive line of Honda vehicles, including the Civic, Crosstour, Insight, Fit, Accord, Pilot and Odyssey, making us a good choice as your Myrtle Beach 2010 Honda car dealer.

Our services include trusted Honda car repair, original Honda auto parts, and auto financing to help our customers purchase the car of their dreams. If you are looking for auto parts in Myrtle Beach, auto loans in Myrtle Beach, auto repair in Myrtle Beach, or a used car in Myrtle Beach, East Coast Honda is the new Honda and used car dealership for you. We are proud to serve North Myrtle Beach, Florence, Murrells Inlet, Georgetown, and Conway.

Call East Coast Honda at (888) 546-5571, or come visit us in person. We're conveniently located at 8756 A Highway 17 Bypass South and look forward to helping you with your automotive needs.

Hear What Our Customers Have to Say

"Life Savers"


7/13/09

Dear Mr. Smith/East Coast Honda:

I wanted to take a moment to send you an email detailing my recent experience at East Coast Honda in Myrtle Beach.  I'm sure that you get your fair share of emails and correspondence that are critical and negative so I wanted to take the time to send a positive one.   

I was on vacation last week when my 2002 Accord started acting funny and my check engine light came on (in the middle of 17 by Barefoot Landing during the dinner rush!).  Since I was quite far from my Pittsburgh, Pennsylvania home, I felt the best place to contact was a Honda dealer.  Your service department was able to see me very quickly.  Irwin Cumberbatch handled the service of my Accord.  He was wonderful even when he had to deliver the BAD news that my transmission needed replaced.  After careful consideration and quite a few tears, Irwin was able to direct me to a salesman to buy a new vehicle.  This was a decision that I was able to make much easier due to his complete presentation of all the information I needed about the cost and time frame that would be necessary to repair my car.  He directed me to Rusty MacDonald.

Rusty along with Scott Proctor were absolutely tremendous.  I really can't think of enough words to say how much they impressed me!  They listened carefully to what I wanted (silver Pilot EXL, 4WD with RES 2009) and a few other choices that I would be OK with including a 2010.  Their teamwork, professionalism and compassion made a very difficult experience quite painless.  My biggest worry was that I was going to be taken advantage of because I couldn't drive away in my own car.  That was a needless worry looking back at my experience with Rusty and Scott.  They went above and beyond the call of duty to get my first choice and with a deal I felt comfortable with.  Scott even went as far as providing me with the use of a car to drive so that my vacation could continue SAFELY.  Within 2 days I was in my new vehicle.  Jason Lynch also played an important role in completing all the warrenty and financial stuff in a timely and considerate manner. 
I am thrilled with my new Pilot.  This experience has made for quite a story, one that could have turned out very bad but turned out with a great ending!

So, in closing, I again want to thank you for the wonderful experience of buying a car (something I never would have dreamed I would do while on vacation) at East Coast Honda.  Please recognize the outstanding efforts of your staff, Irwin and Jason but particularly Rusty and Scott.  They deserve to be commended for making my experience a positive one.  I have been telling everyone in Pittsburgh about it!  Word-of-mouth always helps a business even if it is from 600 miles away.

Thank you again,
Karen

Karen T.,


Hey Sunshine (Michael)...
Gotta tell ya -- I LOVE THAT CRV I am happy as a little clam in it .. Drives more comfortably, handles wonderfully, Ben is much much less anxious and actually fell asleep on the front seat (a modern miracle!), mileage hovers around 30, and functionally is terrific for loading and unloading my "food stuff."  Love the vehicle.
    And, Gus and Lena told me their referral check arrived today .... Thank you very much.
    And, just thought I'd let you know you have a very very happy customer here.
 
    LOVE THAT LITTEL CRV ... Love it!!  Just love it!!  
             
Diane D

Diane D.,Tastefully Simple

Contact Information

East Coast Honda - VW

8756 A Highway 17 Bypass South

Myrtle Beach, SC 29588
sales Sales:
888-546-5571
phone2 Service & Parts:
888-319-5810

Hours

  • Monday: 8:30am-8pm
  • Tuesday: 8:30am-8pm
  • Wednesday: 8:30am-8pm
  • Thursday: 8:30am-8pm
  • Friday: 8:30am-8pm
  • Saturday: 9am-6pm
  • Sunday: 1pm-6pm (last Sunday of the month)
East Coast Honda is conveniently located in Myrtle Beach, SC just south of Hwy 544 on Hwy 17 Bypass S.

From North Myrtle Beach:
Take Hwy 9 to Hwy 31 south, proceed south towards Georgetown, SC. Hwy 31 will end at Hwy 544 in Myrtle Beach. Exit East towards Myrtle Beach, proceed to Hwy 17 Bypass S merging right. East Coast Honda will be 1 mile on the right next to Surfside Presbytarian Church.

From Murrells Inlet:
Take Hwy 17 North to the Hwy 17 split. Proceed to the left onto Hwy 17 Bypass. Proceed approximately 7 miles through the intersection of Glenn's Bay Road/Holmes Town Road. We will be on the left after Surfside Beach Club.


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